ANA BELTRAN
BRAND IDENTITY & CREATIVE DIRECTION
Making brands
feel real.
I'm Ana, a brand designer and creative strategist behind Asena Media. I help small businesses turn ideas into cohesive brands through identity design, web design, and visual storytelling.
Every project starts with the concept and ends only when the brand feels alive, cohesive, intentional, and built to last.
Selected Work
Projects.
BRAND IDENTITY & WEB DESIGN
Euphoria Spa
The Challenge
Euphoria spa needed its first professional brand identity and website to begin accepting bookings online and establish a credible presence in the beauty industry.
Brand Direction
The visual identity was designed to communicate refinement, trust and calm luxury. A neutral palette with warm gold tones was chosen to reflect the spa's elevated service experience.
Services
Brand identity
5-page website
Booking Flow
Business Cards
Social Graphics
Result
Created the spa's first online presence and booking system.
BRAND IDENTITY & PACKAGING
Golden Paw House
Golden Paw House is a boutique dog treat and cafe concept designed to create a welcoming space for dog owners and their pets through thoughtful branding, packaging, and community-driven experiences.
Services
Brand identity
Logo
Packaging
Business Cards
Social Graphics
Menu
Result
Created the launching brand for Golden Paw House
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PHOTOJOURNALIST
Sports Media Coverage
Work as a photographer specializing in sports for The Arizona Daily Star and Daily Wildcat (2018-2022)